MEET OUR LEADERSHIP

About Our Executive Leadership Team

At MDelite, we take great pride in our ability to achieve success while staying true to our core principles. Since our inception, our leadership team has embraced a distinct approach that rejects mediocrity at every conceivable level. This commitment is reflected in every aspect of our business, from how we operate and make decisions around device innovation and warranty, to the high standards we set for maintaining integrity and providing unrivaled customer service.

With decades of combined experience in aesthetics and eye care, our team of executives and medical advisory board members have a profound understanding of both clinical and business aspects in the industries we serve. We believe our best-in-class technology and wealth of diverse knowledge coupled with an unwavering commitment to serving your best interests is what makes MDelite a true partner for your practice.

James Schoemehl

James Schoemehl

Chief Executive Officer (CEO)

James Schoemehl has over 25 years of experience in the aesthetic device space with extensive experience ranging from sales, sales management, and product launches to brand strategy, startups, and successful operation of a full-service medical spa. As CEO, James is deeply committed to providing inspired leadership to the executive team, building strategic partnerships and alliances, modeling a great company culture, and developing relationships based on trust and integrity at all stages of the customer experience.

James lives in St. Louis, MO with his five children and his wife, with whom he owns and operates a medical spa specializing in aesthetics procedures. He enjoys traveling the country visiting his extended family.

“As customers ourselves, nothing about buying a device ever seemed easy. Some companies seemed to have lost sight of the importance of building trust with your customers. We knew we wanted to simplify things and help practitioners feel more informed and educated about their decision. That’s why I know MDelite will be in this for the long-haul—we not only have top-performing technology, we operate at the highest levels of integrity and provide world-class customer service. That’s the difference.”

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Blair Kohlmeyer

Blair Kohlmeyer

Chief Operating Officer (COO)

Blair Kohlmeyer brings his extensive experience in the medical device industry to his role as Chief Operating Officer. He has led and managed multiple sales teams, previously being recognized as the top sales representative in the country while working for some of the largest aesthetics device companies in the industry, and now currently plays a crucial role in driving technological innovation and company growth at MDelite. As COO, Blair is dedicated to operating a company that does things differently and always has the best interest of the customer in mind.

Blair is originally from Indiana but has lived with his wife and four children in Minnesota for the past 15 years. He’s a former Division I soccer player, current avid golfer, and dedicated supporter of his kid’s hockey teams.

“As someone who knows the industry from all sides, I can tell you that it’s almost impossible to fail as a company when you have a group of aligned leaders at the top consistently making decisions that focus on enhancing the experience of their customers. From the beginning, that’s exactly what we’ve done here at MDelite. We are intent on creating devices that deliver the best clinical outcomes for patients and the highest possible return on investment for our customers.”

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Dr. Crystal Brimer

Dr. Crystal Brimer

Chief Medical Advisor (CMA)

Dr. Brimer is a graduate of UNC-Chapel Hill and the Southern College of Optometry, a Fellow of the AAO, and a certified primary research investigator. As Chief Medical Advisor (CMA) of MDelite and the founder of the Dry Eye Institute (DEI), Dr. Brimer is dedicated to the development of equipment and protocols that help doctors differentiate the underlying etiologies of ocular surface disease and create safe, comfortable, and effective outcomes for their patients.

Dr. Brimer enjoys publishing articles and traveling, both nationally and internationally, to lecture as an expert in dry eye diagnosis and treatment. She joined our Medical Advisory Board at MDelite to elevate our cutting edge technology and educate doctors by offering MDelite customers access to the resources and training opportunities she has developed over decades of experience as a practicing optometrist and dry eye expert.

“I waited almost an entire year after exclusively using the iProX in my practice to explore a partnership with MDelite. The technology proved itself through its predictable results and comfortable patient experience, but I was even further compelled because of our aligned philosophy on partnering with doctors to provide long-term support and ensure their success.”

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Dan Pitzl

Dan Pitzl

Chief Financial Officer (CFO)

Dan Pitzl has over a decade of experience as a Certified Public Accountant (CPA), primarily working with closely held businesses in financial advisory and consultancy roles where he’s handled everything from tax preparation and financial planning to payroll, accounting, and other consulting services. Dan plays a critical role in helping manage our company’s fiscal activities, demonstrating a consistent ability to drive financial performance, navigate complexities, and ensure that MDelite remains well-positioned for sustainable success.

Dan is from the Twin Cities area of Minnesota where he lives with his wife and children. In his spare time, he enjoys traveling, golfing, and attending concerts and sporting events. He has a lifelong passion of helping people through work, business, community, and youth athletics.

“Getting an opportunity to work with a progressive and growing business led by a group of talented and driven people makes MDelite a great career. I’m proud to help guide the company through financial decision-making, ensuring that there is alignment between financial objectives and key business strategies, to help contribute to the company’s overall growth and success.”

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The MDelite Difference

Highlighted by the extensive and diverse experiences held by our leadership team, MDelite was formed with the unifying goal of changing the way customers think about their technology partners. We are dedicated to a relationship-oriented approach in all aspects of our business. To this end, we seek to provide our customers with not only the most technologically advanced and innovative devices to meet the needs of their practices, but also a straight-forward, personalized approach to customer service that our competitors cannot match.